Creating Adobe Launch Extension : Other features

On this article, I will explain some addition features that are integrated within the creation of your Launch extension. Those features are less developed in our case because they don’t require a lot of customization usually. You can, obviously, develop these features into more advanced use-cases but this is not a must to know and…

Creating Adobe Launch Extension : Shared Modules

On this article we will cover the sharedModules functionality. This part is the most hidden functionality of the Launch Extension, not because it wants to stay hidden but because it is mostly not getting anything directly from the Launch product team. This functionality is only interesting if the users (developers to be exact) are sharing…

Creating Adobe Launch Extension : Action Module

On this article, I will focus on explaining the action module, and how to create actions module within your own Adobe Launch Extension. Actions in Launch Action are the actual code deliver by the Tag Management system and it will perform once the event has been triggered and the condition is fulfilled. An action can…

Creating Adobe Launch Extension : Event Module

This article will focus on developing a module that will define the firing of the rule or not. It can be managed by the Event module in Launch.I will first explain how Events are working and show you how I set mine in my module. You can find the official documentation here : https://developer.adobelaunch.com/extensions/reference/event-types/ Events…

Adobe Admin Console – Groups & Profiles

This blog post will deal with the Admin console profiles and group set up. I will try to explain how theses exactly work together and how you should actually set them up. When you are managing a company with Adobe products, you used to have your management rights directly within your tool, be it Analytics,…

Adobe Customer Attributes

On this article, I will try to explain the Customer Attributes and how you can implement and leverage them within your company. As usual Customer Attributes has already been explained by Jan Exner Pedro Monjo on his blog (when it is not one, it is the other), feel free to check it out : https://www.pedromonjo.com/2017/07/customer-attributes/…