Cross Sell Tracking & Analyzing

Analyzing cross products in Adobe Analytics was easy with the Reports & Analytics interface.In Reports & Analytics, there is the report Cross-Sell that you can find in the product tab. But where did it go in Workspace ? In Workspace, it is nowhere to be found and this was a very helpful report to look…

Creating Personas with Adobe Analytics

This article is an echo of Matt Isherwood article on Medium : https://medium.com/@ishmatt/your-websites-persona-how-to-quickly-find-out-with-google-analytics-data-20312ad9a360 I wrote a lot of technical articles on this blog and I cannot claim that Web Analytics is for everyone if I keep posting codes. It is not necessary to know coding for doing web analytics, not at all ! Sure it helps…

Automatic Adobe Analytics Implementation Checker : Part 2

Python Module for Automatic Implementation Checking As I was responsible for webanalytics for a company, I wasn’t checking my implementation often. Truth is that I was the one doing the implementation and using the data. 90-95% of the time, I was the only concern by the implementation and the only one that can touch it.…

Adobe Analytics API : retrieveReport

On this post, I will explain the last method available with this API, the retrieveReport method. This method is the last one to be explained because it depends on the others. It works only with the report id that has been created after you send a statement to the Adobe Analytics endpoint. The report id…

Adobe Analytics API : getReport

The method getReport is the heart of the Adobe Analytics API for python. This is most of the time the reason why you would like to use this API. This method is the one that will return the data of your statement, we are going to see what kind of argument is possible to pass and…

Adobe Analytics API : getElements

On the Adobe Analytics API, the first method you can use from the library is the getElements. Why this getElements method ? When you want to start the API from Adobe Analytics, you first need to create the statement. As seen during the post that explains the Statement class, you can almost start empty from…

Adobe Analytics API : The statement class

The Statement Class in the Python Adobe Analytics API This Class (or method in the library) will provide you some additional methods to manipulate the statement you want to use for the Adobe Analytics API. The important information is that this is a class and therefore an instance hast to be created to really use…

Adobe Analytics API : Statement creation

When you want to use the Adobe Analytics, you will need to create statement as JSON object to the API. In order to do that, the Statement class allows you to retrieve a blank sheet of statement for you to play with, but I would always recommend to read the Adobe documentation. Adobe Analytics Statement…

Adobe Analytics API : Requirements

Starting Guide for the Adobe Analytics API Before you start using the module, there are several things that you need to do to ensure the possibility. Adobe prep side Make sure that you have a marketing cloud id and you are an administrator. Most of the method that the API uses are based on you…