On this article we will focus on a tutorial to create a Launch Extenion module for the condition. Condition in Launch A condition is a way to define if a rule is going to fire or not. In order to fire a rule, we need an event, as seen in the related article about event…
This article will focus on developing a module that will define the firing of the rule or not. It can be managed by the Event module in Launch.I will first explain how Events are working and show you how I set mine in my module. You can find the official documentation here : https://developer.adobelaunch.com/extensions/reference/event-types/ Events…
In order to create the extension there are (usually) 2 things that you would like to setup in order to make the information working properly. The 2 elements are the Extension JSON file that is in the root of your extension folder and the HTML layout of your Extension. We will review those 2 elements…
On this article I will quickly focus on how the Adobe Extension creation is structured and how the dependencies are building up together. Project Structure Once you have used the scaffold tool to create your extension. You will have generate a folder. In this folder there would be the different files that you will need…
This is the first post of a series of posts on creating a Launch extension. This series will try to show you the Launch architecture in order to provide with a proper guide through this creation process. What is an Extension ? For the very basic introduction, I would imagine that you are going to…
On this post, we will try to evaluate if Launch is actually a good Tag Manager and what are the biggest difference between DTM and Launch. Launch Tag manager by Adobe This Tag manager is around for some time now and will replace pretty soon DTM, the legacy tag manager that has been running for…
Tag Management Tool for Data Analyst is this a good idea for your company or your department ? The issue: The missing data As Data Analyst, I am often seeing the case that we are missing some data for a proper analysis. In a perfect world, we would track everything that is necessary directly when…